The Method
Signal. Score. System.
Three phases, sequential by design.
Signal
Score
System
01
Signal
The Free Scan
Find where trust is already breaking. An automated, no-cost scan that surfaces early warning patterns in a single artifact before they compound across the system.
What's Delivered
- Automated scan of one URL or content artifact
- Annotated view of trust-breaking signals
- Five-pillar snapshot (heuristic, not scored)
- Plain-language summary of what was found
- Recommendation on whether to proceed to Score
Decisions Enabled
Whether the issue is isolated or systemic. Whether a paid diagnostic is warranted. Where to look first.
Why This Phase Exists
Most teams don't know trust is breaking until a user, partner, or auditor finds it first. Signal makes the symptom visible in minutes, for free, so the next decision is informed.
02
Score
The Paid Diagnostic
Map the full system before it fails at scale. A complete fitness assessment across five pillars that quantifies where content operations are losing revenue.
What's Delivered
- Condition Score (0–100) with pillar breakdown
- Risk map with ranked failure modes
- Revenue impact assessment
- Executive readout presentation
- Prescription for the trust layer your system needs
Decisions Enabled
Where revenue is most at risk. What intervention is warranted. Whether the system can be patched or needs to be rebuilt.
Why This Phase Exists
A single broken artifact is a symptom. The Score quantifies the system behind it: where the failure modes cluster, what they cost, and whether intervention is warranted or premature.
03
System
The Full Build
For organizations rebuilding the trust layer from scratch.
What's Delivered
- Content governance playbook and approval matrix
- Voice, tone, and AI usage standards
- Workflow documentation and QA protocols
- Drift detection and voice integrity framework
- Operating cadence, KPIs, and review rhythm
Decisions Enabled
Who owns the trust layer. How AI-assisted production runs safely at speed. What ongoing health looks like and how to measure it.
Why This Phase Exists
Diagnosis without rebuilding decays. System installs the trust layer end to end: governance, workflows, and the controls that let AI-assisted content run at speed without drifting.
Find out exactly where your AI deployment is breaking trust, and what it's costing you.
Start with the free scan. Move to the diagnostic when the symptom is systemic. Build the system when the trust layer was never there.
Need the full build? Join the System waitlist.